A turn key solution for coffee and beverage brands to create a range of ready to drink coffee products. From concept to retail ready products we are the innovation and supply department for our partners.
The New Ground™ Lab is where we explore new ideas, experiment with unique ingredients, and develop cutting-edge coffee-based products.
Our team of experts are dedicated to providing the highest quality services for new coffee products, from formulation to packaging and everything in between.
The New Ground™ Lab is where every new product begins its journey.
We take research and insights, explore new ideas, and develop formats to take to market.
Our team of experts are resourced and experienced in effective procurement, process validation, formulation development and optimisation through to rapid prototyping to providing the highest quality services for new coffee products, from formulation to packaging and everything in between.
From idea to production in as short as 8 weeks.
01 NPD Briefing
02 First samples sent
03 Sample review
04 Second samples sent
05 Product Spec Sheet issued
06 Commercials + Agreement
07 Artwork Proofing/Sign-off
08 Production
09 Goods Ready
The NGT icon is more than just a symbol—it's a guarantee of world-class coffee extraction and craftsmanship.
Developed over three years of rigorous research and development, the NGT system features a hot precision extraction process that rapidly crash-cools the coffee, capturing its aromatics, sweetness, and delicate compounds. This automated system delivers a desired liquid concentrate and can process up to 12 kg of roasted coffee per hour.
Just like Gore-Tex is to outdoor gear, NGT is to the coffee industry—a sign of unmatched performance and reliability. When you see the NGT icon, you know you're offering customers exceptional coffee, produced with the highest standards of innovation and precision.
By incorporating the NGT on your product, you're aligning with a brand that stands for excellence, delivering not just great taste but also trust and quality in every cup.